Advantage+ catalogue ads

Show shoppers exactly what they're looking for.

Automatically create personalised ads that show shoppers relevant items from your catalogue based on their interests and behaviours.

Benefits

This is the easier way to create personalised ads.

Formerly known as dynamic ads, Advantage+ catalogue ads use machine learning to create thousands of personalised ads from just one ad set, only featuring relevant products from your catalogue to help maximise performance and lower cost per result.

Deliver the most relevant visuals and text from your product catalogue.

Match the right product or service to the right potential buyer.

Drive sales with new and existing customers.

68%
77%
of online shoppers agreed "I want my shopping experiences to be personalised based on my unique interests and preferences."1
of surveyed media planners who use machine tools say that they see significant time savings on manual tasks. 2
Catalogue best practices

Ad success starts with a strong catalogue.

The key to getting the most out of Advantage+ catalogue ads is a well-maintained catalogue. First, make sure that your catalogue is connected to your Meta pixel, then follow these best practices.

Ad best practices

Five tips for setting up Advantage+ catalogue ads.

Ready to add Advantage+ catalogue ads to your ad strategy?

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