Free tools

Grow your small business for free with Meta tools.

Find your audience and connect with your customers on Facebook, Instagram, WhatsApp and Messenger.

Share content with your followers

Share content with your followers.

Posts

Share content and start conversations with posts.

Posts are a great way to stay top of mind with your followers by sharing the content you care about. Include images or videos to help your posts stand out and catch attention.

Reels

Be discovered with Reels.

Entertain your followers, expand your audience and tell your brand story with Reels.

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Stories

Express yourself with Stories.

Stories allow you to share images and videos your followers can view for 24 hours on Facebook or Instagram. Highlight upcoming events, share an eye-catching image or show a day in the life of your business.

Connect with your customers

Connect with your customers.

Messaging

Communicate with customers directly using messaging.

Use WhatsApp and Messenger to answer questions and build connections with your customers.

Groups

Join a group as your Page to connect with your community.

Joining a relevant group is a great way to add to discussions and contribute your business's unique value.

Live

Show customers your product or service in Live videos.

Go live on Facebook or Instagram to interact with your followers in real time. Host events and conversations, showcase products or take people behind the scenes of your business.

Build your online business presence

Build your online business presence.

Action Button

Help customers take action on your Page with a button.

Action buttons encourage actions like Shop Now, Send Message or Book Appointment. Buttons appear at the top of your Facebook Page, so customers see them first.

Shops

Sell products online with Shops.

Create a shop on Facebook or Instagram to build a beautiful online storefront for your business. Customers can browse and buy your products without leaving the app.