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Marketing solutions from Meta can help build your brand, drive quotes and sell more policies.
Strengthen your insurance marketing with free webinars and courses.
Webinars
Learn new marketing strategies with free webinars.
Watch now Online learning
Take a free course with Meta Blueprint and learn how to grow your insurance business.
From new customer acquisition to remarketing, Meta has the tools for every stage of your customers’ journeys.
Optimize your reach and impact across Meta technologies.
Kickstart your creative.
Learn how to optimize advertising creative for better performance, and explore the potential of Meta technologies to connect brands and people in meaningful ways.
Get started with measurement.
Learn about our measurement best practices, discover success stories and find out more about incrementality in this short video.
Build creative to drive quality leads.
Follow this guide on how to build creative that maximizes lead quality, and discover how the ad auction can impact creative.
Build your Instagram community.
Learn how to authentically engage with your community on Instagram in times of social distancing.
Signal resilience: Advanced matching and server side API
Learn how to balance privacy and performance throughout the evolution of data-driven marketing.
Make the most of your Meta ad spend.
This video will help guide your brand to make the most of your spend on campaigns with Meta.
Read more about the latest updates and trends for your insurance business.
Get the latest thought leadership, insights and downloadable tools.
Supporting insurance clients through the COVID-19 pandemic
This report outlines consumer sentiment trends we're seeing across our technologies, along with guidance around messaging and creative.
Consumer behavior and sentiment trends in response to the COVID-19 pandemic for insurance
This report uses qualitative data and insights to take a look at consumer attitudes across insurance and to better understand how the COVID-19 pandemic has impacted consumer shopping habits, media consumption and sentiment.
Meta Business Partners
Hear from a diverse range of specialists who provide marketing capabilities from planning to execution to measurement. While they help you reach the right audience, you get to focus on running your business.
Personalization: How to get it right
Appeal to individual consumer needs by showcasing products that stand out and measuring metrics that matter.
1 in 3
shoppers discover insurance online.1
5x
People are 5 times more likely to discover and/or evaluate auto insurance on Facebook than quote aggregators.2
4x
18-34 year olds are 4 times more likely to use mobile when deciding and evaluating which auto insurance to buy vs. 35+ year olds.3
