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Optimise your catalogue with a feed management partner
Feed management partners can help improve the quality of your product catalogue which can help customers find your products more easily across Meta technologies like Facebook and Instagram.
How partners can help
Meta Business Partners are companies Meta has vetted and badged for their expertise in helping businesses advertise, sell and engage with customers across Meta technologies like Facebook, Instagram, Messenger and WhatsApp.
Feed management partners are Meta Business Partners who specialise in improving the quality of your product catalogue by adding additional fields to your catalogue—fields that may go beyond what your commerce platform is able to support. These additions can help customers discover your products more easily and make more informed purchase decisions. With a feed management partner you can:
Optimise catalogue quality
The quality of your catalogue product data is central to providing the best experience to your Facebook and Instagram customers.
Help more customers find you
Optimising catalogue quality can help customers more easily discover your products and be able to make more informed purchases.
Integrate with Meta’s APIs
Using Meta’s Supplementary Feed API, partners can enhance your product catalogue by adding additional product attributes that your commerce platform may not support.
Finding the right partner
Use Meta’s partner directory to find the right feed management partner for your business. All the partners in our directory are vetted for excellence and have earned the Meta Business Partner badge.
