What is a catalogue on Facebook and Instagram?

A catalogue holds information about the products you want to advertise or sell across Shops on Facebook and Instagram. It also helps you reach high-intent shoppers by optimising the way your ads reach people across Facebook apps and the web.

You can pair a catalogue with different types of ads to promote your products, including dynamic ads, carousel and collection format, collaborative ads and more. Create and manage your catalogue in Commerce Manager, which is available on desktop only.

Create a Catalogue