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Earn money with your live video with Stars
This course prepares you to monetise your Page with Facebook Stars, engage with fans and earn money from video content, photo posts, and text posts, if eligible.
This lesson prepares you to:
- Monetise videos, photos and text posts on Facebook with Facebook Stars.
- Follow Stars eligibility and the Partner Monetisation Policies.
What are Facebook Stars?
Facebook Stars is a feature that enables you to monetise your posts on Facebook. With Stars, you can deepen your connection with loyal fans while earning money from your content.
Here are some ways that you can use Stars to support your content:
- Earn money. When you share live videos, on-demand videos, photos and text posts, your fans can buy and send you Stars. You earn one cent for each one.
- Connect with fans. Stars enable fans to express themselves and show support in the comments of a video. Respond to your fans to encourage them or offer perks that fit your content and style. People who send Stars will be highlighted in the comments, making them easy to identify.
- Be creative and authentic. You don't need a massive following to get started with Stars. Express yourself authentically, be creative and get rewarded as you cultivate a loyal fan base.
Let's take a look at how Daniela uses Stars to connect with her fans and earn money.
Daniela is a beauty creator who uses Facebook Live to show make-up tutorials several times a week, but she hasn't earned money directly from her videos yet. She decides to use Stars to help monetise these popular live classes so she can continue doing what she loves.
Disclaimer: Daniela is a fictitious individual designed by Meta. Any similarities to content produced by real-life individuals aren't intentional.
Earning revenue on Facebook Live with Stars
For example, Daniela decides to use Stars to monetise these popular live classes so she can continue doing what she loves.
Determining your eligibility for Stars
Because Daniela creates content on her Facebook Page, she can use Stars when she starts a live video to earn money. Before she gets started, she needs to check her eligibility in Meta Business Suite. Once she is eligible, her fans can show their support by giving Stars on her live videos.
Note: To make money from Facebook content, please follow the Partner Monetisation Policies, Content Monetisation Policies and Community Standards. These policies and standards apply to behaviours, Pages and payments.
Key takeaways
- Use Facebook Stars to earn money from fans when you post on Facebook.
- Meet eligibility requirements and follow the Partner Monetisation Policies, Content Monetisation Policies and Community Standards to start using Facebook Stars.
Meta Blueprint
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Explore fast, free, self-guided courses to help build your marketing skills across Facebook, Messenger, Instagram and WhatsApp.
