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Good Ideas Festival
At the heart of every small business is a good idea and we believe they deserve to be found.
Join host Zoe Saldana as we showcase stories of small business success from around the world and share training on Facebook and Instagram business tools, as well as training from several of our partners.
Get ready for the main festival week, 12-16 July on the Facebook for Business, Facebook and Instagram Page.
Watch new episodes of Boost My Business with Tan France and catch our new global series, Found on Facebook. You can also join daily Facebook lives with Facebook experts or connect with other small businesses and members of our community as they go live from their channels. See the full schedule below.
Kick-off
We kick off on 28 June in honour of Micro-, Small and Medium-sized Enterprises Day (27/06), and in collaboration with the UN. Tune in to our annual MSME Day programming and additional events with our partners throughout the week.
On demand
For one month starting on 16 July, you can binge on-demand videos from the festival that you may have missed. And don't forget to share your good ideas throughout the festival with ways to get involved below.
Festival highlights
UN MSME Day
28 June @ 17:00 PT
The festival kicks off in honour of United Nations (UN) Micro-, Small and Medium-sized Enterprises (MSME) Day. Facebook is proud to be a founding partner of UN MSME Day, and to support the International Trade Centre (ITC) in raising awareness of the contributions that small businesses make to sustainable development and the global economy.
AWForward:
small businesses #deservetobefound
30 June @ 10:00 PT
At the start of 2021, the US business climate was still in a challenging place, particularly for small businesses. Despite this, 68% of small businesses are confident that their business will continue in the next six months according to Facebook's 2021 State of Small Business Report.
Supporting small business recovery
1 July @ 09:00 PT
A timely and powerful conversation on supporting small business through a global pandemic, between Elina Vilk, Director and Head of Small Business Marketing and Pamela Coke-Hamilton, Executive Director, International Trade Centre.
Boost My Business with Tan France: US season 2 launch
12 July @ 09:00 PT
Fashion icon and entrepreneur Tan France returns with a new season of his life-changing series, Boost my Business. Watch as he helps small businesses use creativity to overcome challenges and find success in a world that's increasingly online.
Live product Q&A: Grow your business with messaging
12 July @ 11:00 PT
Join us for a live training and overview of messaging, and get your questions answered by popping them in the comments!
Found on Facebook: series launch
13 July @ 09:00 PT
A local's eye-view of how small businesses in six cities around the world have innovated online to grow their business and get their good ideas found
Live product Q&A: generating leads for your business
13 July @ 11:00 PT
Tour the suite of lead-generating products that can help your business grow. Have any questions? Pop it in the comments to participate in the live Q&A!
Boost My Business with Tan France: new episode
13 July @ 11:00 PT
Tan France visits Richmond, Virginia, US to help Turkish Coffee Lady energise their creative and engage customers through interactive stories.
Boost My Business with Tan France: new episode
14 July @ 9:00 PT
Tan France visits Brandy Lucas Beauty (@brandylucasbeauty) in Fort Worth, Texas, US to help her learn how to use lead ads to grow her customer base.
Live product Q&A: how to reach new customers with Instagram Shopping
14 July @ 11:00 PT
Make it easy for people to shop directly in the moment of discovery with a deeper understanding of Instagram Shopping! Join our experts for a training session and live Q&A to get started selling where your audience is most inspired.
Boost My Business with Tan France: new episode
15 July @ 09:00 PT
Join Tan on a virtual trip to San Diego, where he helps The Cat Cafe (@thecatcafesandiego) bring their brand to life by establishing a consistent look and feel.
Live product Q&A: hire new talent
15 July @ 11:00 PT
Tune in to learn how to use Jobs on Facebook to expand your team.
Live product Q&A: welcome customers back
15 July @ 11:00 PT
In some parts of the world, businesses that suspended operations during the COVID-19 pandemic are reopening, and customers are seeking physical shopping, dining and event experiences again. Join our experts to learn tips and tools on how to welcome customers back to your business when it's safe.
Boost My Business with Tan France: new episode
16 July @ 09:00 PT
Accompany Tan on a virtual trip to New York City as he helps the founder of J. Landress Brass (@jlandressbrass) increase their online sales with personalised video ads.
Live product Q&A: how to reach your customers wherever they're shopping
16 July @ 11:00 PT
Join Meghan Stabler, BigCommerce Vice President of Marketing, for a session that will help you simplify the complexity of the customer journey to help you get online and start selling fast.
Get involved
Host a Community Conversation
Community Conversations is a curated programme where small businesses can gather for a focused discussion. We have custom conversations build for your area where you can join or host.* Host your conversation for friends or strangers virtually or in person pending local guidance.
*Community Conversations is not available in all countries.
Share your good idea
We want you to share with your community! Tell your business story in a post, create a story or go live! No matter how you share, make sure that you use #deservetobefound so that other people can find your good ideas.
Additional resources
Discover more tools and training that can make a real impact for your business.
