Meta Verified badge

Introducing
Meta Verified for businesses

Get a verified badge and build more confidence with your customers.

Not available in all regions. Businesses must meet certain eligibility requirements in order to qualify.

Are you a creator? Get more information on Meta Verified for creators.

Stand out with these exclusive benefits.

Monthly subscriptions start at USD 21.99/month per Instagram account, Facebook Page and WhatsApp phone number.1 Subscriptions may be cancelled at any time.

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A verified badge

Help your business stand out with a verified badge confirming that your business is validated and authentic.

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Impersonation protection

Get added protection for your brand with proactive impersonation monitoring.

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Account support

Access support and help troubleshooting account issues, with expanded account support for Meta Verified businesses that don't already advertise with Meta.

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Improved discovery

Be discovered in new ways by being featured as a Meta Verified business.

1Subscriptions purchased on mobile are USD 27.99 a month per Instagram account, Facebook Page or WhatsApp phone number. At this time, businesses purchasing on mobile are limited to one business asset subscription (Instagram account, Facebook Page or WhatsApp phone number).
Meta Verified subscribers must agree to the Terms of Service and follow our Instagram Terms of Use, Facebook Terms of Service, Facebook Community Standards, Instagram Community Guidelines, WhatsApp Business Terms of Service and WhatsApp Business Messaging Policy.

Become Meta Verified.

Our multi-step verification process is designed to maintain the integrity of the verified badge for businesses. Get started by submitting your application. See the FAQ section for pricing and eligibility details.2

FAQ

FAQs

For more, visit our Help Centre on Instagram or Facebook.

Meta Verified is available in selected regions for businesses that meet certain eligibility requirements. Learn more about who can sign up for Meta Verified.

No action is needed in order to keep your badge. Existing verified badge holders can apply for a Meta Verified subscription to access additional benefits if they meet the eligibility requirements.

If you select a Facebook asset as part of your subscription, your Facebook Page and Messenger account will display a verified badge. If you select an Instagram asset as part of your subscription, your Instagram and Threads accounts will display a verified badge. If you select a WhatsApp asset as part of your subscription, your WhatsApp business profile, chat header and channel will display a verified badge. Additional benefits of Meta Verified are not yet available on Threads or Messenger.