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META BLUEPRINT
Developers
Earn a Meta Developer certification and distinguish yourself as a technical expert in Meta marketing products.
Learn about the tools businesses use to optimise their marketing with Meta.
Roles for Meta Certified Developers:
- Web development
- Software engineering
- Agency ad operations
Gain a full understanding of the technical aspects of Meta marketing solutions.
The Marketing Developer certification is open to all who are interested. To qualify for Mobile Ad Technical Specialist and Advertising API Specialist, you must have an active Marketing Developer certification.
Meta Certified Marketing Developer
Measures the technical implementation of marketing solutions, including pixel, dynamic ads, catalogue, event matching and custom conversions.
Meta Mobile Ad Technical Specialist
Assesses ability to configure the Facebook SDK and app events to measure, optimise and create audiences for your ad campaigns.
Meta Certified Advertising API Specialist
Measures technical competency in configuring and troubleshooting Marketing API, Conversions API and Insights API integrations.
Virtual instructor-led trainings
These live, online sessions last approximately 1-2 hours and explore the skills necessary to implement and troubleshoot various Meta business tools and marketing products. They cover a range of topics, including best practices and practical examples, and provide answers to common questions. These sessions can also help you prepare for certification exams and coding exercises.
