Meta Business Help Centre
How to create a dataset in Meta Events Manager
There are different ways to create datasets in Meta Events Manager. Learn about dataset creation options to help you decide which one to choose. Then, select your choice below and follow the instructions to create your dataset.
Note: If you want to connect an existing Meta pixel to your dataset, create a dataset through an existing mobile app and choose the Create from a pixel ID option.
There should be no impact to campaign optimisation and reporting in Meta Ads Manager when you create a dataset, but bear in mind that there may be effects on your app event totals and app ad performance if you relink your mobile app ID to another dataset ID in the future. Learn how to relink your app to a different dataset ID.
Create a dataset through an existing mobile app.
Before you begin
- Make sure that the mobile app you want to link to your dataset is in your business portfolio.
- If you select the Create from a pixel ID option, the pixel you want to link to your dataset must be in the business portfolio.
- Make sure that you have full control of the business portfolio. If you don't already have one, learn how to create a business portfolio. If you do have one but don't have full control, ask someone who does to give you full control.
Create a dataset through an existing mobile app
To create a dataset:
- Go to Meta Events Manager.
- Click the
Data sources tab on the left-hand side of the Page.
- Select the mobile app that you want to link to your dataset.
- Click Settings at the top of the page.
- Find the Linking section and click Link.
- Read about datasets, then click Next.
- Choose how you want to create your dataset: Create from a pixel ID or Create new. Learn which option is best for you.
Note: If you want to connect events from an existing Meta pixel to your dataset, select Create from a pixel ID. - Click Next.
- Click to tick the box to confirm that you've read the notice and understand the actions that you're taking.
- Click Create.
Now that you've linked your app ID with a dataset, you can click on your dataset ID in Events Manager to view event data.
Create a dataset during offline event set creation.
Before you begin
If you want to link your mobile app to your dataset:
- Make sure that the mobile app you want to link to your dataset is in your business portfolio.
- Make sure that you have full control of the business portfolio.
Create a dataset during offline event set creation
To create a dataset:
- Go to Meta Events Manager.
- Navigate to the green plus sign and select Connect data sources.
- Select Offline and then click Connect.
- You'll see the option to either create a dataset or skip for now. Click Get started to create a dataset.
- Enter a name for your dataset. Choose a unique name that will help you identify your dataset when you need to select it for other tasks such as creating an ad or a custom audience.
- Click OK.
Now that you've created your dataset, you can click on your dataset ID in Events Manager to view event data.
To link a mobile app to your dataset, go to your dataset settings in Events Manager, find the Linking section, click Link and follow the onscreen instructions.
Create a dataset during messaging event set creation.
Before you begin
- Make sure that your Facebook Page is in the business portfolio you want to link to your dataset.
- Make sure that you have full control of the business portfolio. If you don't already have one, learn how to create a business portfolio. If you do have one but don't have full control, ask someone who does to give you full control.
- If you want to link your mobile app to your dataset:
- Make sure that your business portfolio owns the mobile app you want to link to your dataset.
Create a dataset during messaging event set creation
To create a dataset:
- Go to Meta Events Manager.
- Navigate to the green plus sign and select Connect data sources.
- Select Messaging and then click Connect.
- Search for a Facebook Page that you own and select it. You can search for your Facebook Page by its name or Page ID. Click Next.
- Decide if you want messaging events to be logged with existing data, or if you want to create a new set of data for your messaging events. If you don't have existing data, you will only see the option to create a new set of data. Make your selection and click Next.
- Choose how you want to connect your data:
- Partner integration. Learn about partner integrations for messaging events.
- Direct integration. If you select direct integration, you will be taken to Events Manager to create personalised Conversions API setup instructions. Learn how to implement Conversions API using personalised instructions.
- Click Next.
- Follow the onscreen instructions to start sharing data from business chats.
Now that you've created your dataset, you can click on your dataset ID in Events Manager to view event data.
To link a mobile app to your dataset, go to your dataset settings in Events Manager, find the Linking section, click Link and follow the onscreen instructions.