Meta Business Help Centre

Create pre-filled answers for questions in your lead generation in Messenger ad

After creating your lead generation for Messenger ad questions, you will be prompted to choose a Short answer or Options answer type. With Options, you can create multiple-choice, pre-filled answers to your questions.

Note: People can also choose to type a free-form answer rather than select one of the pre-filled options.

Create pre-filled answers for your questions

To create pre-filled answers in your lead generation in Messenger ad questions:

  1. Click Questions.
  2. Under Question no. 1, input your question text.
  3. Under Answer type, click Options or User information.
  4. For Options, add your answer options into the Answer text field.
    • Click the three dots next to each answer, and select Go to to input the direction. You can direct people to an additional question, the "Thank you" note or the disqualifying message.
  5. For User information, you can choose to request city, gender, phone number, postcode, region, country, email address, job title or company name. Full name is not available as a pre-fill, because when people start a Messenger conversation with a business, they agree to share their full name as it appears on their Facebook profile with the business.
  6. Click Finish once you have completed each question.

Note: If someone's information (such as their email address or phone number) isn't already on their Facebook profile, they'll be prompted to manually type their response.

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