About Meta's advertising policy on unsafe substances

Meta wants to protect people from illicit or potentially unsafe drugs, products or supplements that may be harmful to them. This is why we don't allow advertisers to run ads that promote the sale or use of illicit or recreational drugs, or other unsafe substances, products or supplements, as determined by Meta.

Unsafe substances include but aren't limited to:

• Anabolic steroids
• Chitosan
• Comfrey
• Dehydroepiandrosterone
• Ephedra
• Human growth hormones

Note that under this policy we also prohibit ads that promote drug-related paraphernalia, including bongs, rolling papers and vaporised delivery devices.

Below are examples of ads that violate our advertising policy on unsafe substances because they promote the sale or use of illicit or recreational drugs, or other unsafe substances, products or supplements.

Example

Ad image:

Ad text: "Buy Alprazolam today and get it delivered to your door within three days."

Alternative ideas: Meta doesn't allow you to sell prescription drugs. To share information about prescription drugs, you'll need to follow our advertising policy on prescription drugs.

Example

Ad image:

Ad text: "Here's your one-stop shop for performance-enhancing drugs such as anabolic steroids."

Alternative ideas: Try advertising products that are recognised as safe by industry professionals according to our unsafe substances policy. Avoid the promotion of illicit or recreational drugs, or other unsafe substances, products or supplements.

Example

Ad image:

Ad text: "This once-a-day pill of human growth hormone makes losing weight easier."

Alternative ideas: Try advertising products that are recognised as safe by industry professionals according to our unsafe substances policy. Avoid the promotion of illicit or recreational drugs, or other unsafe substances, products or supplements.

| Read our full unsafe substances advertising policy.

• Troubleshoot a rejected ad
• About ads "in review"