How to edit custom conversions in Meta Events Manager

To edit a custom conversion, you must either:

• Be assigned to the custom conversion, and view Events Manager from the business portfolio that created the custom conversion. Learn how to add people to your custom conversion in Business Manager.
• Note: If you create a custom conversion using an ad account that is part of a business portfolio, people with access to the business portfolio can view or manage custom conversions from both the ad account and business portfolio. People with access only to the ad account can only view or manage the custom conversions created by that ad account.

To edit custom conversions:

1. Go to Events Manager.
2. Click Custom conversions in the top-left menu.
3. Select the custom conversion that you want to edit.
4. Click Manage.
5. 

   Edit the name.

   1. Click Rename.
   2. Enter the name that you want for your custom conversion.
   3. Click Save changes.
6. 

   Edit the description.

   1. Enter a description.
   2. Click Save changes.
7. 

   Edit the conversion value.

   1. Enter your Conversion value.
   2. Click Save changes.

Note: Editing the conversion value of a custom conversion affects reporting on your ads, as any future conversions will be attributed to the edited value instead of the original. Only use conversion values if the events in your custom conversion don't already have a conversion value.

• Best practices for custom conversion setup
• Delete your custom conversions
• About custom conversions